Pricing

Your brand, on brand — for every visitor.

One assistant, tuned to your site and your voice. Pick a plan; upgrade or cancel anytime.

Every plan powers one website

Basic

$12/ month

Get Lux live on your site, reading your pages and capturing leads.

✓ ~200 conversations / month
✓ 50 pages indexed · weekly refresh
✓ Automatic site reading
✓ Lead capture built in
✓ Trust Blue theme

Professional

$39/ month

More conversations and your brand’s name on the assistant.

✓ ~450 conversations / month
✓ 200 pages indexed · weekly refresh
Everything in Basic, plus
✓ Rename your assistant
✓ Preset brand themes
✓ Standard analytics

Business

$99/ month

Full control of the look, the footer, and how leads are handled.

✓ ~900 conversations / month
✓ 1,000 pages · refreshed every few days
Everything in Professional, plus
✓ Custom brand color & avatar
✓ Remove the LuxOnBrand footer
✓ Human handoff & full analytics
✓ Priority support

Premium · Lux

$249/ month

The premium brain, real-time voice, and multi-language.

✓ ~1,300 conversations / month
✓ 5,000 pages · daily refresh
Everything in Business, plus
✓ Lux Brain — premium engine
✓ Real-time voice (optional packs)
✓ File upload & multi-language

Power Site

A custom, fully white-label build in your own secure environment — for teams that need scale, integrations, and control.

Custom volume & unlimited pages Your environment + keys API & team seats CRM integration & SLA

Prices in USD, billed monthly through PayPal. Upgrade, downgrade, or cancel anytime — your Lux keeps running through the paid period. Conversation counts are generous monthly guides, not hard cut-offs.